by Jack Lamacraft | Jun 1, 2023 | News, Team, Work
We’re delighted to be partnering with the inspiring team at Football Beyond Borders in the lead up to the 2023 Women’s World Cup. Despite the incredible Lionesses’ 2022 UEFA Women’s Euro victory last summer a recent report published by Football... 
by Jack Lamacraft | Mar 30, 2023 | News, Team, Think, Work
Award winning experiential agency, The Park has launched a new dedicated sports division, The Park Sports. The Park’s new division focuses on sponsorship activation, helping brands prove themselves in an increasingly competitive arena. With The Park being the... 
by Jack Lamacraft | Feb 8, 2023 | News, Think
Award winning experiential agency The Park, has partnered up with IB, specialists in human behaviour, to create tailored away days and experiences designed to transform organisations’ employee experience, engagement and retention. The launch follows research... 
by Jack Lamacraft | Jul 4, 2022 | News
Back in January, we tapped into our network and waded through over 60 sector reports to draw our predictions for the year. When we wrote our 2022 trends report, we focused on areas that were already in play as opposed to pure hypothetical future-gazing. So, it felt... 
by Jack Lamacraft | Jun 29, 2022 | News
LBB: What do you think is the difference between a strategist and a planner? Is there one? Often, I think it’s just semantics and what a company chooses to use. I’ve never seen the title of ‘planner’ outside of traditional advertising and media agencies and the title... 
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