We’re delighted to be partnering with the inspiring team at Football Beyond Borders in the lead up to the 2023 Women’s World Cup.
Despite the incredible Lionesses’ 2022 UEFA Women’s Euro victory last summer a recent report published by Football Beyond Borders has found that:
⚽ 63% of teenage girls still can’t name any of the Lionesses
⚽ 25% of teenage girls never watch women’s football
⚽ 67% of teenage girls don’t follow any women’s players on social media
⚽ 69% of teenage girls haven’t purchased anything football related since the Euros
We’ll be working with the teams at Football Beyond Borders and GoFundMe to help raise awareness of the issue, and also to drive fundraising to help raise £100,000 to ensure a generation of teenage girls aren’t left behind.